My Mission

Is to help portrait photographers to go from broke and burnt-out, to being profitable and running six-figure studios with ease and balance.

From broke single mama - to Successful studio Owner

When I quit my job in 2012 - I had no idea how to run a business. I had a camera, a tiny shared rental studio space - and a dream.

Two years later- I made the tough decision to become a single mama with my 15 month old son.

All of a sudden - my little business HAD to provide for us!

Over the next few years I'd learn how to simplify business and systemise everything so that my studio ran as easily as possible.

I hired an amazing team who helped me bring my vision of my dream studio to life, and I built a business that truly worked for ME - not the other way around!

In 2021 it was time to follow my heart into coaching, and I now had a valuable asset that I could sell. My studio sold easily and quickly and allowed me to focus all my attention on helping other photographers to build their dream studios.

Those early days - were bloody tough

It wasn't an easy journey in the beginning of my portrait business, and many times I was sure I would fail. I battled with trying desperately to juggle motherhood and a business, with mummy-guilt and with burnout.

I cried A LOT, and more than once, found myself crumpled in a heap, my head on my knees, wondering why it was so damned hard. I was filled with self-doubt about my own worth, my pricing and my business in general.

Many times - I just wanted to quit.

If others had achieved success - so could I!

I knew one thing to be true and I refused to quit.

You see, I knew that others had achieved what I dreamed of doing - then I could too!

I just had to learn how to do it myself and in a way that supported my son and I - not only financially - but also with more balance.

I took control & full responsibility

I learnt to simplify my business so that it could run profitably and streamlined.
I implemented systems, people and marketing to grow my studio.
I attracted an amazing team who felt more like family than employees.
We had a constant stream of ideal customers.
I worked just a few hours a week and had more time with my son.
Most importantly- I was finally getting to be the mum I always dreamed of being.

A new view - looking at business and life holistically

I learnt the hard way that hustle and grind are NOT sustainable ways to grow a studio because there's no point having a great business - if it doesn't also support a great life!

I help photographers not only become profitable - but to do so in a way that allows more time, more energy and more ease.

Are you ready to build a profitable business that fits your life?

A business that works for YOU - and not the other way around?
A business that allows you to balance family with career - that you don't have to chose one or the other!
A studio that is simple to run, profitable and streamlined?

I've created a simple business system that allowed me to to grow a successful portrait studio AND be a mum to my little boy - and I'm going to show you how you can do it too.

Video Testimonials...

add videos here because they can be a very powerful persuasion tool

My Mission

My Mission

Those early days - were bloody tough

Those early days - were bloody tough

​

I took control & full responsibility

I took control & full responsibility

Are you ready to build a profitable business that fits your life?

Are you ready to build a profitable business that fits your life?

I've created a simple business system that allowed me to to grow a successful portrait studio AND be a mum to my little boy - and I'm going to show you how you can do it too.