Abi had been running her pet photography business for four years alongside a 26-year teaching career. Last year, she made $34,000 working part-time, fitting shoots around school terms, and running on whatever was left in the tank after a full week in the classroom.

She knew the business had potential. She just couldn’t find a way to actually build it while teaching was taking up so much of her brain.

So she made the call most photographers dream about but rarely follow through on. She left teaching. She went all in on her photography business. And then, because she wanted to “do it once and do it right” she joined Momentum.

Her first full month – February – she hit $15,000.

Not $10K, which she’d never done before. Fifteen.

She’d crossed $5K in the first week and messaged me thinking she might hit $10K for the month. I told her she’d do more than that. She didn’t quite believe me.

Watch the Full Interview

In this interview, Abi shares exactly how she got there – the decisions, the mindset shifts, the things that felt deeply uncomfortable before they became second nature.

Here’s some of what she shares:

• How she 6x her marketing results with the same campaign she had run previously – just by making some key changes this time round.
• What she changed about her booking process that made zoom calls stop feeling terrifying.
• How she finally got her photography pricing and offers working for her business (not against it).
• Why she used to avoid her numbers completely, and what shifted when she stopped winging it.
• What getting consistent photography bookings actually looked like in practice.
• How she built a repeatable photography marketing system she could run without burning out.
• What going full time in a photography business really feels like in those first few months.
• The advice she would give another photographer who might be where she once was.

If you’re a portrait photographer wondering what consistent bookings would actually take in your business, send me a DM over on Instagram and let’s see how I might be able to help you in your business too.